Sport has a two-way relationship with society.
On one hand, it enjoys greater cultural and societal influence than ever before. The rise of the purpose economy, combined with the changing lifestyles of a new generation, is driving a new emphasis on sport’s capacity to positively impact the world.
But the world itself is changing. And the forces of economic, technological and societal disruption are also acting to reshape the future of sport and sports business.
It’s this relationship that sits at the heart of the Global Sports Week concept.
We believe it’s never been more important for the leaders of global sport, business and society to work together to maximize our collective potential and help create a better future for the world.
- Connecting diverse change-makers to imagine the future of the sports economy and help shape radical, sports-led solutions addressing the biggest societal challenges facing tomorrow’s world.
- A forum built for the future, offering new ways for guests to interact outside their familiar spheres. It will bring together sport’s biggest rightholders, partners and media with their counterparts from government, academia, finance, technology and entertainment.
- A live and interactive platform to co-create solutions through sports.
We have identified issues that bring together sport, business and society, within the framework of 5 global business and societal shifts. These represent key areas of change and opportunity for sport and business, and are presented in the programme as cross-cutting hashtags:
The creators and organizers of #GSWParis.